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Letters of Inspiration... Canadian Idols will find them in the mail

June 14, 2005

Never underestimate the power of a letter! Changing public policy, recording events that aren't found in history books and keeping love alive across continents, are just a few of the ways a letter can inspire. This summer, Canadians are invited to be inspiring by mail with 'Letters of Inspiration' to the Canadian Idol competitors. The author of the most inspiring letter, as judged by CTV, will win a trip to Toronto to spend time with the Canadian Idol competitors on the set of Canada's biggest TV series!

Canadians are invited to send their inspirational letters to the Idol competitors before August 12, 2005. The winner will receive an all-expenses paid trip to Toronto (for themselves and a friend) and appear in an episode of Canadian Idol during the week of August 22. Some of the best letters may be read on-air. Fans of the show can use the Top 32 "Class Photo" postcard from the June 18 edition of TV GUIDE (on stands now) or their own mailing supplies to write the letter, then mail it to:

CANADIAN IDOL 'LETTERS OF INSPIRATION' CONTEST
P.O. BOX 4044
PARIS ON  N3L 3W9

Last year, CTV's summer sensation was viewed by 17 million viewers in total (an average of 2.2 million viewers per show) representing 64 per cent of Canada's English-speaking audience. Canadians cast more than 32 million votes for their favourite performers over the course of the series.

As a partner on the program, Canada Post will be very visible with advertising, a CTV website presence and on-air mentions. "Canada Post is proud to be part of the Canadian Idol phenomenon," said Alain Guilbert, vice-president of Communications at Canada Post. "This promotion puts the Canada Post brand in front of a huge audience and, just as important, the contest may introduce a whole new generation of Canadians to the fun of writing a real letter."

CTV and Canada Post, delivering 'Letters of Inspiration' to Canadian Idol competitors.

Canadian Idol is produced in association with CTV by Insight Productions, along with Atlantic Canada-based Rink Rat Productions and Alberta-based Aquila Productions. John Brunton and Barbara Bowlby are Executive Producers. Mark Lysakowski is Supervising Producer. Senior Producer is Sue Brophey. Regional Producer is Mary Sexton. Rick Lewchuk is Senior Vice-President, Program Planning and Promotion, CTV Inc. Ed Robinson is Senior Vice-President, Comedy, Variety and Talk, CTV Inc. Susanne Boyce is CTV President of Programming and Chair of the CTV Media Group.

FremantleMedia is one of the largest international creators and producers of programme brands in the world, with leading prime time drama, serial drama, entertainment and factual entertainment programming in over 40 territories. FremantleMedia has production offices in over 20 countries worldwide, providing local sales and production support for its international TV brands such as Idols and the world's longest running game show, The Price is Right. The company's licensing operation, FremantleMedia Licensing Worldwide, exploits FremantleMedia's many strong brands across multiple off-screen platforms including merchandising campaigns, interactive and wireless support, home entertainment and music publishing. Fremantle International Distribution, the company's international distribution division licenses over 19,000 hours of programming to 150 countries worldwide. FremantleMedia is the content arm of the RTL Group, Europe's largest television and radio broadcast company. For further information please see FremantleMedia's website www.fremantlemedia.com.

CTV, Canada's largest private broadcaster, offers a wide range of quality news, sports, information, and entertainment programming. It boasts the number-one national newscast, CTV News With Lloyd Robertson, and is the number-one choice for prime-time viewing. CTV owns 21 conventional television stations across Canada and has interests in 14 specialty channels, including the number-one Canadian specialty channel, TSN. CTV is owned by Bell Globemedia, Canada's premier multi-media company. More information about CTV may be found on the company Web site at www.ctv.ca.